Using unique business cards to stand out at conferences Last week I wrote about my new thinking regarding the benefit of adding your photo to the special business cards you use at conferences. Recently, I spent a couple days speaking…
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Amazing Product Placement: “Best Lawyers” and “Law & Order SVU” Lawyer: You already know I’m good. Detective Benson: How would she know that? Defendant: He was on the Internet under “The Best Lawyers in New York.” I’m. . . honored….
THIS is the Single Biggest Mistake Law Firm Marketers Make (Video Part 2). After decades working in the trenches, here’s the best piece of advice I have for marketers who want to increase both their effectiveness and career satisfaction: …
Persuading lawyers is hard. Here are the necessary steps. (Video Part 1) I’ve worked closely with hundreds of legal marketers and administrators, and I have seen many of them repeatedly making the same mistake, drastically decreasing their effectiveness and career…
Will AI Render Litigators Obsolete? Artificial Intelligence and The Future of Law (Part 3) If clients could know the likely outcome of nearly any dispute within a small statistical range, will they still need litigators? For example, let’s imagine a…
“Happy Halloween!” from Your Romanian Law Firm Speaking to 50 lawyers from 40 countries at the Legal Network International (LNI) conference last week, I suggested that law firms from smaller jurisdictions could build their brands and seek referrals by connecting…
Artificial Intelligence and Big Data Will Revolutionize Law. Part Two. How often are your lawyers correct? Last week, I posted the introductory part of a TED-talk style presentation I gave on some of the ways Artificial Intelligence (AI) will likely…
AI, Big Data, and Machine Learning Will Revolutionize the Practice of Law (Part 1) Big changes are coming. But what does this mean? Exactly how will this affect us? Predicting the future is challenging, but in a TED Talk-style presentation…
Four weeks. Five cities. Ten presentations. I have a pretty busy speaking schedule over the next month, presenting 10 times in 4 weeks in Chicago, Detroit, Miami, Los Angeles, and Denver (the schedule is below). If you’re in the neighborhood…
So what’s the Construction Lawyers Society of America (CLSA)? There’s been quite a bit of conversation (and some confusion) regarding the CLSA. This is a new honorary association of top construction lawyers. The invitations to leading lawyers across the US and…
