Exciting New 7-Week, Live-Online Associate-Marketing Class Beginning this Tuesday, Aug. 13, I will be conducting a live, online, 7-week associate-marketing course for Thomson Reuters’ West LegalEdcenter. The program is called: “Accelerate Your Business Development: How to Create a Successful Individual Marketing…
Good “Congrats!” ads aren’t easy to design. You can tell a lot about an organization by the single-use ads they create. These are used for many purposes – professional announcements for new hires or offices. Or when they want to…
We loved Drinker’s terrific healthcare lawyers. We like how this warm-hearted marketing campaign and industry-based website: Aligns the positive message of Drinker Biddle’s healthcare lawyers with its not-for-profit clients’ mission, and Acts as the central hub to help DBR’s 13…
The worst law firm website group photo ever? At Fishman Marketing, we develop a lot of law firm websites, probably 20-30 legal sites per year. We see our job as helping the law firms: Use websites, branding, and other marketing…
The Simpsons’ Clever Courthouse Logo I think “The Simpsons” is consistently among the funniest, most-clever shows on television. And one of my favorite parts are the throw-away gags in the margins that target a narrow audience or demographic. If you’re…
An awesome courtroom drama… cartoon. We’ve all seen the classic “trial” movies. 12 Angry Men. To Kill a Mockingbird. Anatomy of a Murder. Inherit the Wind. Witness for the Prosecution. Judgment at Nuremberg. Even The Verdict, although it regularly makes me…
You MUST see these profile photos. Lynn Hajek is a terrific litigator — smart, funny, and tough (think Elle Woods from Legally Blonde without the naiveté). Her firm, AHL, has a high-quality Manhattan med mal defense practice. It also has a decade-old website — sadly, it’s…
THESE pictures are worth 1,000 words. Lorne MacLean is likely British Columbia’s top consumer lawyer. He grew his family law practice into one of Vancouver’s largest and finest practices (remember our award-winning wedding cake ad?), then diversified into other areas, including…
Is your Website a 24/7 Cheap Suit? A lawyer I know is obsessive about his appearance. He wears $2,000 Italian suits, starched white shirts with French cuffs, and has a personal shoe-shine guy come to his office every few days….
“College on a Raft” and Law Firm Marketing. My third son, Jonathan, is a high school junior. Darn smart kid, he’s getting all sorts of daily mail from colleges all over the US. Good ones, great ones, many I’ve never…
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