Condom Business Cards – and Creative Law Marketing In honor of February’s National Condom Month, we resurrect one of the legal profession’s most entertaining and controversial marketing campaigns. Law firm marketing has had many envelope-pushing examples over the years that have helped shape…
Timber Law Campaign Here are a couple images from a campaign we developed for Watson Bennett, a Buffalo firm that boasts one of the nation’s leading practices working for various interests within the timber and forestry industries. They’d already created separate…
Low-Res Art – the Pixelated Supreme Court I saw these on Boing Boing and thought they were adorable. I’m not exactly sure how to use them for marketing purposes yet, but I’ll come up with something. “Andy Rash has been making…
Yes, [lawyers in] Virginia, there IS a Sandy Clause, Esq. In the spirit of the season, I think we should all wish a very Merry Christmas to Sandy Clause, Esq.* She’s no longer practicing at The Singleton Law Firm, though….
Using your ad campaign in a holiday card. MBHB’s red brackets. I like the strong red brackets in McDonnell Boehnen’s logo, and how they’ve picked it up as the visual theme in their ads, below, and website which they replicated…
Technically, the holiday card from IP firm Knobbe Martens violates my earlier rules of not focusing your holiday card on yourself in that “Happy Holidays! Let me tell you how great our firm is!” sort of way. This card directly informs the reader…
How much should you spend on PR and ads? On the LMA listserv, someone asked how much should be spent on advertising and public relations. The answer, as it often is, is there’s no single “right” answer beyond “it depends.”…
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