Do you know any Law Students? My new book is out! “The Ultimate Law Student Get-A-Job Checklist: A step-by-step guide to help every student land a great job.” It’s designed to help ALL law students use personal-branding techniques to get…
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Persuading lawyers is hard. Here are the necessary steps. (Video Part 1) I’ve worked closely with hundreds of legal marketers and administrators, and I have seen many of them repeatedly making the same mistake, drastically decreasing their effectiveness and career…
(Blog post 3 of 3) Tag lines are hard – a small handful of strategically selected words that encapsulate everything you stand for and want your target audience to know about you. In this 3-part post, we detail some of…
The 20 Best Law Firm Tag Lines. Is your firm “Committed to Mediocrity TM”? Tag lines are hard – a few strategically selected words that encapsulate everything you stand for and want your target audience to know about you. It’s…
